Focus Groups

Focus groups give you and your team insight into juror reactions, questions, and emotions at every stage of your trial. This helps identify biases early.

FOCUS KC’s participant-vetting system allows us to maintain a deep pool of active and engaged jurors, available for single-use or for a series of sessions. Our central Kansas City location provides convenient access for jurors and legal teams.

Advantages

  • Get an objective view of your arguments/issues
  • Learn which strategies to keep…and which to discard
  • Force yourself to prepare early for trial
  • Narrow your issues
  • Draw from our deep pool of vetted participants to match your anticipated jury
  • Organize, prepare and present trial exhibits the way you will in trial
  • Practice speaking on sensitive issues and evaluate juror reaction
  • Study high-definition audio and video recordings of each focus study
  • Use pre-screening questionnaires and other tools to eliminate conflicts of interest.
  • Engage with experienced staff for the most efficient focus group preparation
  • Know the verdict before the trial

Our Facilities

  • Nearly 3000 square feet of configurable space
  • Outfitted with AI Obsbot cameras, state-of-the-art Shure microphones, to capture every word, expression, and emotion
  • Computers, tablets, projectors, televisions, Wi-Fi, and other electronic services available
  • Professional moderators who help outline goals
  • Comfortable conference room to view arguments and deliberations in real-time
  • Modern, amenable office space to accommodate firm associates, consultants, and clients

 

Interested in learning more?

Do you have questions, concerns, or interest in using a focus group study in your case? Contact us today and let us help you build your case.